RETAIL FIT-OUT · QATAR
Hour Choice — Doha Festival City
LOCATION
Doha, Qatar
SECTOR
Retail, Watches & Accessories
SERVICES
01 — THE BRIEF
Bringing Hour Choice to Doha Festival City
Hour Choice approached Artisans Interiors to fit out its store at Doha Festival City. The brief centred on creating a retail environment that presents watches and accessories with the clarity and quality customers expect, while working smoothly within a busy mall setting.
02 — EXECUTION
Retail Fit-Out & Execution
The interior fit-out covered the full store experience — display fixtures, lighting, circulation, and finishes — designed to showcase the product range clearly while keeping the space efficient for staff and comfortable for browsing customers.
03 — DESIGN APPROACH
Working Within Hour Choice's Brand
The design reflects Hour Choice’s retail identity while adapting to the layout and footfall patterns of its Doha Festival City location — balancing brand consistency with the practical needs of a mall storefront.
04 — DETAILING
Details That Matter in a Retail Environment
Careful attention was paid to display fixtures, lighting, and finishes throughout — details that shape how products are presented and how customers move through the space.
05 — THE SPACE
The Doha Festival City Store Experience
The finished store gives Hour Choice a clear, on-brand retail environment at Doha Festival City — one that works for browsing customers and for the team running the floor.
Retail Fit-Out Services in Qatar
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